Renew members on time and win back those who slipped away.
Renewal notices are easy to overlook. A friendly call from someone who understands your organization reminds members what they get, answers questions and makes renewing simple.
- Renewals, reinstatements and recruitment
- Worked inside your AMS or CRM
- English & Spanish
Membership calls for every stage.
From members about to expire to people who have never joined.
Upcoming renewals
Calls before and around the renewal date, so members renew before they lapse.
Lapsed member reinstatement
Conversations with former members to learn why they left and invite them back.
New member recruitment
Outreach to prospects such as event attendees, past members and non-member customers.
How a renewal campaign works.
Pull the renewal list
We work from your association management system or CRM to identify members by renewal date and status.
Shape the message
We build a talk track around member benefits, upcoming events and anything new this year.
Call and follow up
Our team calls, answers questions and sends renewal links or forms using your process.
Log and report
Renewals, objections and updated contact details are recorded, so your team sees every result.
People, not AI. Seasoned members of our team make every call under your organization's name, using talk tracks built around your mission. No pressure tactics.
Why members don't renew
Most members who lapse never make a firm decision to leave. Common reasons include:
- The renewal notice went to an old email address or got lost in an inbox.
- They aren't using the benefits and forgot what's included.
- Their employer stopped paying, or the person who paid changed jobs.
- They had a question or problem no one answered.
A conversation can resolve most of these on the spot. When it can't, you learn exactly why, which helps you improve retention across your whole membership.
Built for associations and membership organizations
Renewal calling suits professional and trade associations, chambers of commerce, alumni groups, cultural institutions and other organizations with members or annual supporters. Our team works inside your association management system or CRM, follows your renewal process and never takes over the member relationship.
Beyond renewals
Membership conversations open other doors. Members who renew may also be good prospects for your annual fund, events or sponsorships. See our non-dues revenue and event calling services.
Questions about membership renewal
How do you increase membership renewal rates?
When should we call members about renewal?
Can you call lapsed members?
Do you take payments on calls?
Will you work in our association management system?
Other ways we reach your supporters.
Lapsed donor reactivation
Reconnect with past supporters, thank them and invite them back.
Learn moreNew donor acquisition
Turn event guests, volunteers and members into first-time donors.
Learn moreCorporate sponsorship outreach
Reach the companies and decision-makers behind corporate giving.
Learn moreNon-dues revenue
Sell sponsorships, exhibits and advertising beyond dues.
Learn moreEvent calling
Fill galas and donor events, then follow up with guests.
Learn moreLet's start more donor conversations.
Book a 30-minute call or send us a note. We'll talk through your goals, your supporters and whether an outreach team is the right fit.
- See how we'd approach your donor database
- Talk through the campaigns that fit your goals
- No commitment — just a straight conversation